True Blue
Data Services
Empowering Democracy with Data-Driven Solutions
Helping leaders
Mission
To cultivate shared reality and technical literacy around our elections, empowering individuals and groups with insights that strengthen democracy and provide tools to resist authoritarian influence.
We transform publicly available election data
from the Minnesota Secretary of State into
accessible, actionable insights
that help pro-democracy groups
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Understand our communities
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Engage voters
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Safeguard electoral integrity
Our work promotes transparency, informed participation, and resilience against disinformation and anti-democratic tactics.
Core Competencies
MN 2024
ELECTION RESULTS
VOTER
PROTECTION
SUPPORT
GAPS
VOTE
DROPOFF
Data visualization allows us to intersect a precinct's behavior across elections, over time, up and down the ballot. We can then group precincts into action groups based on strength of and changes in DFL support and turnout, for digital and physical organizing on and off election season.
PRECINCT-LEVEL REPORTING
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Group of Precincts
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Across Offices
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Across time
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DFL Support and Turnout & Changes over time
General Election
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2024 Outcomes & Turnout
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DFL Support & Change from 2020
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DFL margin & Change from 2020
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Change in votes - DFL/R
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Vote Dropoff
Midterms
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2022 Outcomes & Turnout
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Map general election voters who stay home in midterms
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Win Number; gap; is the SD competitive?; path to win mapped by precinct
2026 Primary Election
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See USSEN Primary Winner by precinct with 2024 and 2022 behavior
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Map Klobuchar support and changes 2018-2024 by precinct
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Map Klobuchar support to 2026 USSEN Primary Winner
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Unlock a wealth of knowledge by mapping candidate performance by precinct
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See where a challenger has support
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See where an incumbent or leader is losing/gaining support
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Current Geographic Layers
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Senate District
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How did the SD perform in 2022, does the Klobuchar bump make it competitive?
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Congressional District
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What is happening at the high level in terms of DFL support and turnout, and what Counties are driving any changes?
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Legislative District
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Leverage vote drop-off in terms of support and votes to align with counterpart LD in coordinating with SD
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County
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What precincts are pulling the County either way (DFL/R)
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Precinct
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Understand a precinct's cross-ballot behavior over time. Empower Precinct Chairs to lead their particular mix of DFL support and turnout (current and over time).
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Build on strengths and learn from each other by grouping by strong/weak and increasing/decreasing DFL support and turnout.
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Reach out today for your free report and strategy session!
Minnesota’s districts are complicated. We don’t report on districts. We report on voters. And we follow them back in time.
Key Tools
Public Data
Free Tools
Collaborative Organizing
Microsoft Power BI is a powerful, free Excel-like tool can be used instantly with either local or web-based data. Download and start learning the tool today. Imagine what different data could be understood - budgets, pollution, education... the possibilities are endless. What do you want insight into?
Wherever folks are working to understand and impact our elections,
True Blue Data Services supports planning by highlighting threats and opportunities across geography and outreach type, on and off election season.
Public data.
Grassroots power.